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Position Title:            Marketing Assistant

Department:             Recreation and Wellness

Division:                    Student Affairs

Reports To:               Assistant Director, Communications and Outreach

Hours Per Week:       10-20

Starting Wage:           $10.00/hr starting

Department Overview

The Department of Recreation and Wellness, housed in the Division of Student Affairs, believes in a balance of social, mental and physical wellness creates a foundation for successful, healthy individuals. We foster comprehensive wellness by engaging students and the UNCG community in experiential and educational opportunities. We promote lifelong success through meaningful and inclusive programs and resources.

 

Position Description

The Marketing Assistant is a vital leadership position responsible for daily operations and administrative support for the marketing department. This staff member assists with supporting an area that produces materials that are the public face of the department.  This position is also responsible for telling the story of the Department of Recreation & Wellness to members of the UNC Greensboro community. Using their unique voice and perspective, staff are challenged to develop attractive and captivating content that engages the audience and drives them to want to learn more.

 

Task & Supervision

The Marketing Assistant reports directly to the Assistant Director for Communications and Outreach however they may receive project requests from various members of the RecWell professional staff. Once given an assignment, this staff member is expected to work independently through project execution and delivery to ensure the requestor’s needs are met. These assignments may require evening and weekend hours.

The nature of the work varies; from generating social media content to live event coverage and hosting promotional tables.

Daily responsibilities include, but are not limited to, the follow:

Administrative

  • Assist with the management of department requests for marketing including print materials, digital signage, website updates, and social media under the direction of the Assistant Director, Communications & Outreach. 
  • Manage and respond to marketing email inquiries.
  • Filing, copying, entering data into department databases and other clerical duties as assigned.
  • Assist with special events and marketing efforts.

Social Media

  • Review marketing request system to maintain schedule of required social media posts.
  • Generate engaging and creative social media content to promote departmental programs, services and events.
  • Develop fun and positive content that works to enhance the department’s brand with members of the UNCG Community.
  • Utilize social media management software and programs to post content via the department’s social media channels.

Event Coverage 

  • Attend RecWell sponsored events to share real-time video and photos via the department’s social media channels.
  • Interact with event attendees to contribute to fun and engaging experience.
  • Document events with post-event social media content, blog posts and respond to requests for event coverage in timely manner

Tabling 

  • Represent the Department of Recreation & Wellness in a professional manner
  • Speak with students and members of the UNCG Community about the programs and services offered by the Department of Recreation & Wellness

Required Skills, Experience, and Certifications

  • Ability to work and communicate effectively with others
  • Ability to work independently with minimal direction
  • Knowledge of current social media trends
  • Experience posting engaging content to social media platforms (Facebook, Instagram, and X)
  • Familiarity using a mobile device to capture quality photos and videos
  • Strong communication and presentation skills
  • Strong time management skills

Preferred Skills, Experience, and Certifications

  • Adobe Express, CapCut, Canva

 

If you are an individual with a disability and need reasonable accommodation to participate in the application process, please contact the Department of Recreation & Wellness by phone at 336.334.5924 or email at recwell@uncg.edu.